I just can't believe this. Feel appalled, pizza hut definitely sunk to a low. Bet his family and enterprise agreed to this. So sad.
https://youtu.be/t5KlE9JfcZ8
strawberrysmoothie wrote:I just can't believe this. Feel appalled, pizza hut definitely sunk to a low. Bet his family and enterprise agreed to this. So sad.
https://youtu.be/t5KlE9JfcZ8
elvislady wrote:Elvis as brand asset
Countless other brands, however, have used Elvis’ image, including Pizza Hut, Audi and State Farm.
Elvis Presley Enterprises encourages brands to make “the King of Rock 'n Roll an effective part of your next advertising or promotional campaign.”
And even though the Presley family retains a stake in Elvis Presley Enterprises, one could argue the Elvis brand is seeing unprecedented commercialization. Which, to be fair, may be precisely what the Elvis brand needs to survive. And unless the conspiracy theorists are right and he is still alive, it’s impossible to definitively determine Elvis’ take on his brand as it stands in 2016 – or how he’d feel about being an effective part of advertising campaigns. Maybe he’d be thrilled. Maybe he’s rolling over in his grave. We’ll never know.
I suspect the latter!!
Mountain Mist wrote:elvislady wrote:Elvis as brand asset
Countless other brands, however, have used Elvis’ image, including Pizza Hut, Audi and State Farm.
Elvis Presley Enterprises encourages brands to make “the King of Rock 'n Roll an effective part of your next advertising or promotional campaign.”
And even though the Presley family retains a stake in Elvis Presley Enterprises, one could argue the Elvis brand is seeing unprecedented commercialization. Which, to be fair, may be precisely what the Elvis brand needs to survive. And unless the conspiracy theorists are right and he is still alive, it’s impossible to definitively determine Elvis’ take on his brand as it stands in 2016 – or how he’d feel about being an effective part of advertising campaigns. Maybe he’d be thrilled. Maybe he’s rolling over in his grave. We’ll never know.
I suspect the latter!!
The one commercial I did agree with was the Nike Commercial - do you agree, or not really?
https://www.youtube.com/watch?v=wnyFBA9TleU
I loved that this brought Elvis back in front of people, including a lot of professional musicians, which I thought was wonderful.
Return to “The King On Screen”
Users browsing this forum: No registered users and 2 guests